Tag: ai

Market Mood

Marketers turn to AI to cut busywork and refocus on strategy

The 2025 Global Insights Report from DoubleVerify reveals that AI is transforming digital advertising, automating repetitive tasks and improving campaign management. With a 32% rise in AI adoption, marketers are now focusing on strategic planning rather than manual optimizations, aiming to enhance campaign effectiveness and ROI in a complex media landscape.

The Manila Monitor
TechTok

Palo Alto calls for urgent action on AI and cloud security at Ignite on Tour Manila

Palo Alto Networks’ Ignite on Tour in Manila highlighted the urgent need for Philippine enterprises to enhance AI and cloud security amid rapid adoption. With a significant increase in AI traffic and evolving cyber risks, the event emphasized that cybersecurity should be viewed as a business risk requiring immediate action to build resilience and stay ahead of threats.

The Manila Monitor