Rooted

Philippine coffee’s quiet revolution is transforming farmers’ lives

Philippine coffee is experiencing a revival, as farmers adopt modern techniques and sustainability practices to improve quality and yield. Local initiatives and programs are empowering farmers to earn premium prices and connect with new markets, fostering pride and cultural preservation. This journey highlights coffee’s significance as a source of opportunity and heritage.

Brand Beat

Marketers prepare for the AI era at the 54th National Marketing Conference

The 54th National Marketing Conference (NMC) on October 23, 2025, will explore AI’s impact on marketing, focusing on content, commerce, and customer experience. Organized by the Philippine Marketing Association, it aims to empower stakeholders, especially MSMEs, with practical strategies while addressing ethical concerns. The event underscores AI’s transformative role in enhancing efficiency and sustainability.

Brand Beat

Palawan Group at 40 years of service and still growing with Filipinos

The Palawan Group of Companies celebrated its 40th anniversary, highlighting its evolution from a pawnshop to a leader in financial services with over 70,000 touchpoints nationwide. Recent initiatives include affordable insurance and a partnership with the Philippine Crop Insurance Corporation to assist farmers. The company emphasizes innovation to meet evolving Filipino needs.

Roam

Philippine Travel Mart turns 36 with new destinations, deeper cultural experiences

The Philippine Travel Mart (PTM) returns, featuring over 300 exhibitors and an expanded focus on destinations, cultural showcases, and community-driven tourism. With the theme “Boosting the NextGen Tourism,” PTM 2025 emphasizes sustainability, inclusivity, and technology while promoting regional attractions and community-based interactions for an enriching travel experience.